Husky Digital case studies in numbers: $96 → $22 cost per lead in Google Ads — appliance repair, Los Angeles
Every figure below comes straight from Google Ads, Search Console, or client analytics.
- 38×organic clicks growth — painting, Charlotte
- 9.5×organic impressions — solo handyman, Charlotte
Case studies
SEO & AI Search Dominance: 38× Clicks and #1 AI Recommendations for a Charlotte Painting Company
A painting company in Charlotte, North Carolina had no website and no organic presence in a market where homeowners research contractors heavily before calling anyone. The goal was to rank for broad, high-intent local and national queries while getting cited as a primary source in next-generation AI recommendation systems.
Google Ads for appliance repair in Los Angeles: cost per lead cut from $96 to $22 in three weeks
An appliance repair company in Los Angeles was paying almost $100 per lead across Google Ads search and Local Services Ads — economics that don't survive in a trade where many jobs are sub-$400 tickets.
Local SEO for a Solo Handyman in Charlotte — From Zero to 9.5× Organic Impressions in 5 Months
A solo handyman with 7+ years of experience and 34 five-star Thumbtack reviews had no website and no organic presence in one of the US's fastest-growing cities. The Charlotte metro spans 5 counties and dozens of towns — too large for a single-page site, too competitive for generic content.
Google Ads for a cleaning company in Honolulu: 202 leads at a $21 blended CPL
A residential and commercial cleaning company in Honolulu, Hawaii needed a steady flow of booked jobs from paid search on a small budget — without burning money on broad-match clicks and unqualified calls.
Link building for a Charlotte painting company: 7 editorial citations earned by data, $0 spent
A painting company in Charlotte, North Carolina opened its site to indexing on 25 December 2025 with zero referring domains and no budget for links — in a local US niche where bought links are the shortest path to a penalty.
How a US apparel manufacturer recovered its Google traffic — and opened an AI-search lead channel
The site came to us mid-collapse: free Google traffic falling, most pages missing from search. We found the cause, gave a fix plan the client's team executed, organic search recovered, and a net-new AI-search channel opened as the best-converting source.
Headless Shopify Rebuild for a Woodworking Studio — Performance 52 → 100, All Four Scores Green
The store ran on a paid Shopify theme that scored 52 on mobile PageSpeed: multi-megabyte product images, render-blocking resources, limited control over markup and SEO. The brand needed a premium, story-driven storefront without giving up Shopify's checkout or admin.
We publish the niche, the market, and the verified metrics — never the client's name next to their economics.
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